Conde Nast, owner of Golf Digest Magazine soon will roll out a new magazine: Golf Digest Index.
The new title will focus on golf features and lifestyles rather than equipment and instruction in an attempt to attrat upscale advertisers. Golf Digest Index already has lined up a slate of high-end advertisers, including many who have not previously advertised in Golf Digest.
It looks like it will reflect what Mrs. GolfBlogger once said: Golf is not a sport. It’s a lifestyle. (She was not being complementary). But then, I could say the same about her skiing.
Golf Digest Index will be sent to Golf Digest’s 300,000 wealthiest subscribers next month. Two more issues will appear next year.
I’m guessing that I’m not on that list. Still, it’d be nice to see what the magazine looks like.