More evidence of the way things are changing; Kindle Textbook Rental
When I was in college (many years ago), we got a list of required textbooks at registration, and then headed down to one of the two campus bookstores. There, we had two choices: buy a new book at an exorbitant price, or get a used book at a slightly less exorbitant price. We spent what seemed like hours looking through books, trying to find the ones that were the least highlighted and marked up from previous semesters.
Funny. One of my friends actually wanted the ones that had margin notes and highlights. He figured that meant someone had already done a bunch of the work for him.
When the semester was over, we returned to the same bookstores and sold the books back for pennies on the dollar. The store then turned around, jacked the price back up and sold the used book to the next semester’s suckers. I wonder how many times they were able to turn the same books over and what their profit margin was. It was a license to print money.
“Renting” an ebook strikes me as a great idea.