AT&T, Accenture Walk Away Scot Free

The New York Times is reporting that AT&T and Accenture walked away from their contracts … Read more.

Shareholder Value Destruction Following Tiger Wood’s Self Destruction

Two UC Davis Economics Professors have put a number on the economic impact of Tiger … Read more.

Tag Heuer Standing By Their Man

Tag Heuer is standing by their spokesman. I wonder if they got a deal.

A Brief History of MacGregor Golf

MacGregor, one of the most storied names in golf, met its end as an independent … Read more.

Tag Heuer Stands By Their Man

Tag Heuer joins Nike and EA in standing by Woody, even as Accenture drops him. … Read more.

Financial Fallout For Woods

It’s the business aspect of the whole scandal that fascinates me. Some financial fallout for … Read more.

Will The Tour Miss Tiger? Analyzing Increase In PGA Tour Purses

That loud gasp you heard was the golf industry learning that Tiger Woods is quitting … Read more.

Financial Fallout From Woods Incident

Bloomberg is reporting that ads featuring Tiger Woods have virtually disappeared since the start of … Read more.