Golf News Roundup: March 16, 2021
In the news this week are new products from Garmin, Cobra, Bridgestone, PXG and Srixon.
Garmin expands its Approach with a new lineup of GPS devices to help golfers improve their game
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Garmin announced announced new additions to its popular Approach series of GPS golf products – the Approach S42 smartwatch, the Approach S12 watch, and the Approach G12 GPS rangefinder – all with more than 42,000 preloaded courses. Across the board, the new Approach lineup offers exemplary battery life and supports connectivity with Garmin’s very own club tracking sensor and the Garmin golf app1 which makes it easier than ever to upload scorecards, review performance stats and much more.
- With the Approach S42, golf with style and rely on smartwatch capabilities to easily transition on and off the course.
- Avid players can rely on the easy-to-use Approach S12 and focus on a practical golf watch solution designed to obtain key yardages to the green, hazards, doglegs and more.
- And with the Approach G12, players can glance at golf data – like distances to the green — from a compact GPS rangefinder that clips on to their pocket or golf bag.
The Approach S42, Approach S12, and Approach G12 share a host of features to benefit golfers of every skill level:
- Link with the Garmin Golf app to participate in weekly leaderboards, tournaments, review live scoring, strokes gained analysis, automatic scorecard uploads and much more.
- Pair with the optional Approach CT10 club sensors for automatic club tracking to see how far players hit each club.
- Gain precise yardages to the front, middle, and back of the green, hazards, doglegs, layups and more, thanks to a built-in high sensitivity GPS that zeroes in on a player’s location.
- Use the Green View feature to see each green’s true shape and to move the pin for better yardage accuracy, regardless of where a golfer is on the course.
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COBRA GOLF LAUNCHES NEW VERSION OF ITS POPULAR T-RAIL IRONS UTILIZING ALL NEW BAFFLER HOLLOW SPLIT RAILS
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Cobra Golf has unveiled the next generation of COBRA T-RAIL (Transition Rail) irons, a full hollow set that utilizes a unique hybrid-iron shape and advanced Baffler Rail technologies to create the optimal blend of distance and extreme forgiveness to take the super game improvement category to the next level.
The COBRA T-RAIL combines the forgiveness of a COBRA Baffler® hybrid with the precision of an iron in a one-of-a-kind set that is designed for anyone looking for a better game. The T-RAIL hybrid-irons combine the best attributes of a hybrid and an iron into one incredibly easy-to-hit club. A hollow, wide sole shape with an iron face and topline, creates the perfect blend of distance, forgiveness and accuracy. A hollow body construction throughout the set gives every club hybrid-like launch and distance, to get the ball airborne with ease.
The next evolution of COBRA’s T-Rail product line debuts all new Baffler Hollow Split Rails. Hollow rails in the front create up to 70% more flex on the sole right behind the face to enhance launch and ball speed while maintaining excellent turf interaction from the signature Baffler Rail design. A high-strength, forged steel face designed with variable thickness E9 Technology increases ball speed and distance on off-center hits.
T-RAIL irons set transitions from a 5 hybrid-iron to a classic 4-hybrid in replacement of a 4 hybrid-iron. The classic hybrid shape has a lower and deeper CG that provides higher launch, and increased spin making it fly higher and land softer than the hybrid-iron version. In addition to making longer approach shots easier and more consistent, the 4-hybrid also helps to perfect gapping between the longer clubs in the set. The T-RAIL transition set is available in both men’s and women’s.
The Men’s T-RAIL Graphite 7-piece Transition Set ($999), in dual PVD chrome & black finish, offers a 4-hybrid and 5-PW hybrid-irons in RH or LH options, with COBRA ULTRALITE 50g graphite shafts in Stiff, Reg and a 45g shaft in Lite flex and COBRA Lamkin Crossline grips. A 5-hybrid, 6-hybrid, GW & SW are also available through custom for players to perfect their desired gapping and level of forgiveness. The Men’s T-RAIL irons are also available in steel through custom with COBRA ULTRALITE (97g) shafts. The Women’s T-RAIL Graphite Transition Set ($999), in a chrome, black/pink colorway, comes with a 5-hybrid and 6-PW, SW irons in RH and LH options and utilizes COBRA ULTRALITE 45g graphite (Ladies flex) shafts and COBRA Lamkin Crossline grips. A 4h, 6h and GW are available through custom. Both the Men’s and Women’s T-RAIL sets will be available beginning March 26, 2021.
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BRIDGESTONE GOLF INTRODUCES TOUR B XS YELLOW IN RESPONSE TO PLAYER DEMAND
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Leader in Golf Ball Innovation Gives Players What They Want
COVINGTON, Ga. – (March 10, 2021) – Bridgestone Golf, the #1 Ball-Fitter in Golf, announced today the release of the new Bridgestone TOUR B XS in yellow. Featuring all the same advanced performance features and innovative technologies as the standard TOUR B XS, which was designed with help of Tiger Woods, the new yellow version is a direct result of consumer demand.
Like the standard white TOUR B XS, the yellow version features REACTIV cover technology, which employs an “impact modifier,” to allow the urethane to behave differently based on swing speed. For example, when struck with a driver or any longer club, the REACTIV urethane cover “reacts,” as a firmer, more resilient material, providing more speed and distance. However, on slower swings with a wedge or short iron, the cover performs like a softer material, creating more shot-stopping spin and control.
Other features of the TOUR B XS yellow include a three-piece construction, patented Gradational Compression Core, and an Active Acceleration Mantle that helps provide maximum distance in the long game. Another noteworthy aspect of the TOUR B XS yellow is that unlike many other colored urethane models, it does not need to be painted, as the injection molded urethane cover material already contains yellow pigment. Removing this step in the production process yields a more consistent product that performs identically to the standard white model (which also does not require a painting process).
The new Bridgestone TOUR B XS yellow golf ball will be available at retail on March 12 with a street price of $44.99/dozen. For help selecting which premium Bridgestone model is the right ball for them, consumers should try Bridgestone’s VFIT for a free video ball-fitting consultation.
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New PXG GEN4 Golf Clubs Are Engineered for Awesome Performance
New PXG GEN4 Drivers, Fairways, Hybrids, and Irons deliver more distance, more accuracy, more forgiveness, and more fun across the bag. PXG’s flagship GEN4 Golf Clubs present significant advancements in materials innovations, combined with precision engineering and personalized performance.
Informed by PXG’s Science of Sexy and years of unbridled research and development, GEN4 Golf Clubs are the apex of PXG’s club lineup. Everything the company understands about performance and quality is featured in these golf clubs. And from address through impact, GEN4 delivers in spades.
GEN4 Drivers, Fairways, and Hybrids introduce a game-changing muscleback Hybrid Crown Construction with AV (Aluminum Vapor) Carbon Fiber Technology. The bold new design presents visible technology that increases the durability of the structure and the stiffness and stability of the carbon fiber for optimal spring, faster ball speeds, and more distance.
Across the metal woods lineup, a vibration-dampening Honeycomb TPE Insert in the sole helps ensure every club feels and sounds as good as it looks. And with personalized performance as a critical design feature, all clubs have an adjustable hosel and Precision Weighting Technology. Used to fine-tune head weight, launch, and spin, there are three sole weights in the Driver and two in the Fairway Woods and Hybrids.
Srixon Introduces ZX4 Irons, Our Most Forgiving Set Yet
HUNTINGTON BEACH, Calif. — February 8, 2021 — SRIXON®, a global leader in golf equipment innovation, announces the launch of the all-new ZX4 Irons, a fully hollow, face-forged iron set that brings forgiveness to the Srixon irons family. The ZX4 Irons officially launch in North America on March 5, 2021.
ZX4 Irons
The new ZX4 irons are a fully hollow set created to bring forgiveness to the Srixon iron lineup while maintaining the brand’s signature look and forged feel. The iron’s sharp address view and mid-sized profile give them a palatable shape, while their technologies produce exceptional performance.
Hollow from short to long iron, ZX4 irons give you the freedom to strike the ball across the face while still enjoying high shots that launch straight and find their targets. Premium, high-density tungsten in the base of ZX4’s long and mid irons lowers their centers of gravity significantly, producing a high-launch profile. A forged HT1770 Steel face is strong and light, increasing face-flex at impact for enhanced speed and distance. And a 431 Steel body absorbs vibrations for softer feel.
ZX4 also feature Srixon’s new MainFrame technology, a one-of-a-kind face design that increases ball speed on every shot. Milled into the backside of each ZX4 face, MainFrame is a variable thickness pattern made up of grooves, channels, and cavities. This pattern maximizes COR for more ball speed and enhanced distance. The engineering team used artificial intelligence and machine learning to develop the unique face pattern, with computers running thousands of simulations before settling on the fastest design.
The unique Tour V.T. Sole gives ZX4 smoother turf interaction and improved impact feel. The V-shaped sole glides smoothly through turf, even if you strike slightly behind the ball.
Like all ZX irons, ZX4 also feature the resurgence of Srixon’s popular sole notches. Revered by professional tour players, these heel and toe notches enhance iron workability without sacrificing forgiveness.
“The new Srixon ZX4 irons mark a new revolution in forgiveness for Srixon,” says Dustin Brekke, Director of Engineering at Srixon. “The irons include a fully hollow construction with wide soles for getting the center of gravity extremely low and providing maximum forgiveness from the turf. The ZX4 irons accomplish this in addition to MainFrame technology, Tour V.T. Soles, tungsten weighting, and the look and feel expected with Srixon ZX irons.”
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