Golfweek Launchs Golf Life Extra; Features More Place and Stuff I Can’t Afford

imageGolfweek has launched a new online magazine called “Golf Life Extra.”

I have no use for it.

The first issue is full of gorgeous photos of high end golf courses, a couple of fluff pages on travel tips, and two trivial layouts on golf gadgets.

In other words, Golf Life Extra is nothing more than an advertising delivery system—a catalog.

I can sympathize at one level. GolfWeek needs to make money, and a catalog like this one is aimed precisely at the demographic that the advertisers most want to attract: people with the ready cash and leisure time to visit Bandon Dunes, hunt clubs in Virginia and other fine resorts.

That’s an increasingly small percentage of the population, though.


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