Coca Cola and Pure Michigan Launch Joint Promotions

The Pure Michigan campaign, which among other things features Michigan’s golfing riches, has teamed with Coca-Cola to promote activities in Michigan this summer. Coca-Cola features Michigan in its MyCokeRewards vacation packages, as well as discounts through Wendys restaurants Coca-Cola purchases.

Participating Michigan attractions in the discount promotion include: Air Zoo, Avalanche Bay, Boyne Highlands Resort, Boyne Mountain Resort, Crystal Mountain Resort, Garland Lodge & Resort, Great Wolf Lodge, Michigan International Speedway, Michigan’s Adventure, Shanty Creek Resorts, Shepler’s Mackinac Island Ferry, Great Lakes Shipwreck Museum and the Mystery Spot in St. Ignace.

Among the first MyCokeRewards prize packages are a getaway to Ann Arbor and the Pure Michigan 400 at Michigan International Speedway.

The full press release follows:

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