Lucky Strike Recommends A Cigarette After A Round Of Golf

In this Lucky Strike commercial from 1956, the company suggests that the best thing after a round of golf is a Lucky Strike Cigarette.

My, how times have changed. There are still plenty of cigar smokers at my local course, but I see few cigarettes.

Historical note. In 1604, King James VI of Scotland and England wrote a treatise condemning the practice of smoking, called A Counterblaste To Tobacco. He noted that it was harmful to the brain and dangerous to the lungs. People should have listened to him:

Have you not reason then to bee ashamed, and to forbeare this filthie noveltie, so basely grounded, so foolishly received and so grossely mistaken in the right use thereof? In your abuse thereof sinning against God, harming your selves both in persons and goods, and raking also thereby the markes and notes of vanitie upon you: by the custome thereof making your selves to be wondered at by all forraine civil Nations, and by all strangers that come among you, to be scorned and contemned. A custome lothsome to the eye, hatefull to the Nose, harmefull to the braine, dangerous to the Lungs, and in the blacke stinking fume thereof, neerest resembling the horrible Stigian smoke of the pit that is bottomelesse.

James also anticipated the excuses people would make:

if a man smoke himself to death with it (as many have done) then some other disease must bear the blame for that fault.

Note that this is not the same King James that banned golf. That was his successor.


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